Objective

Present the portfolio and route to each brand’s detail page.

Each brand template includes: positioning · target consumer · category · product range · key benefits · market role · price segment · expansion opportunity · catalogue link.

ZOOQS

Affordable, effective daily beauty and personal care for wider market segments.

Vitova

Premium, natural-inspired, high-performance hair and scalp care for Class-A consumers — confidence and a premium sensory experience. (Purple accent permitted.)

RELON

Personal-care / beauty brand to be finalized according to final commercial positioning.

PELOR

Accessible, effective daily hair and skin care positioned below Vitova for a wider audience.

Dermatiu

Dermatology-inspired skin and body care with a clear dermocosmetic direction.

COMPLEMENTRY